The Chemistry of Sales
Is Sales an Art or Science? That's the first question that comes up in all of our minds. Selling is definitely an Art. But Art is an applied Science. If you ask me, then dressing up well and looking sharp on that product demo web session is an art, after and before that, everything that happens is pure science. Why is Sales considered to be scientific? In Chemistry, we all are aware of chemicals being mixed which further results in a chemical reaction resulting in a third chemical altogether or, of course, a big bang! The same idea is applied in Sales wherein:- Opportunity is Chem A that enters a flask of Sales and the result is Chem B or a closed-won/ lost opportunity. But, when we talk about the flask of Sales then that's a mystery and varies from org to org. Let's break down the flask of Sales here. As per this image, we can see that an opportunity was poured in the flask of Sales after which meeting 1 took place followed by meeting 2 which then resulted in calls/ emai...